Let’s face it, there are a lot of keyboards on the market today. But the fact is; there is always room for improvement and refinement and a saturated market relies even more on refined design. GA worked with the hardware group at Microsoft to develop a comfort story based on an existing keyset that gives wrists a more substantial resting place. A more functional extended button set simplifies use while enhancing the comfort look and feel, allowing this product to stand out on store shelves; a challenging problem solved without flashing lights and loud colors, making this keyboard a huge success for Microsoft.